Welcome to Programmatic PR

Handraise's NewsAmp product turns your top performing earned content into programmatic advertisements, placed in front of your target audiences on the top social media platforms in the world. Through our Programmatic PR platform, you can increase brand awareness and use the credibility of earned media to drive new website conversions & lead generation.

Hero group-1

 

 

The Programmatic PR platform brands, agencies, & publications LOVE

Handraise's NewsAmp product has been built to deliver impact & results for the entire communications industry. 

Brands

Internal PR teams can now easily create programmatic PR ads from their articles. Communications pros finally get to benefit from the same technology the ad teams use.

Agencies

For the first time ever agencies can amplify stories across all social channels and show REAL impact & REAL results from the coverage they earn. Smell ya later ad value equivalency.

Publications

Publications love NewsAmp, as every dollar spent to drive traffic back to their website, drives revenue for their publication. Get ready for journalist hugs and fist bumps.

Adam ad
EARNED MEDIA ADS POWERED BY AI

Your credibility, amplified

NewsAmp uses AI to identify your top performing earned media content, and then creates a paid ad out of your article, and optimizes your spend to get your story in front of as many people in your target audience as possible

AI SUMMARY OF YOUR STORY

Increase the readership of your earned media article

Perfect and brief digests of your stories in NewsAmp's earned media advertisements, delivered with laser focus to your target audience 

adam summary
Product ad
THE PERFECT UNION OF PAID, EARNED, SHARED, & OWNED MEDIA

Shared customer checklists

Include any owned content, including product images & photography, and craft your own headlines in your earned media advertisements



THE BEST COMPANIES USE NEWSAMP BY HANDRAISE

What our customers say

"We absolutely love Handraise's NewsAmp product. It's increased the reach of our top articles dramatically and we're now using earned media as part of our demand gen efforts. It's been amazing to see new inbound opportunities develop from the credibility of our news articles.”

“We have earned media ads running constantly now and love the increase in website traffic we're seeing from them. NewsAmp is the real deal.”

“Before NewsAmp we would get mentioned in the news, share the article on social, and then the story would die. Now with NewsAmp, we've given new and improved life to all our press coverage. We love NewsAmp.”