Insights

Reputation Engineering™: Why the Future of Communications Belongs to Brands Who Control Their Narrative in the Age of AI

Straightforward interfaces make navigation and actions more intuitive, reducing the learning curve for new users.

Nov 17, 2025

Insights

The Rise of Narrative Clusters™: Why Mentions Don’t Matter Anymore — and Why Reputation Now Lives at the Story Level

Nov 11, 2025

Insights

The Rise of Narrative Clusters™: Why Mentions Don’t Matter Anymore — and Why Reputation Now Lives at the Story Level

Nov 11, 2025

Insights

Brand-Centric Sentiment: Why Legacy NLP Gets Reputation Wrong — and Why the Future Belongs to Brand-Specific, Audience-Specific Impact Models

Nov 4, 2025

Insights

Brand-Centric Sentiment: Why Legacy NLP Gets Reputation Wrong — and Why the Future Belongs to Brand-Specific, Audience-Specific Impact Models

Nov 4, 2025

Insights

Dynamic Share of Voice: Why Legacy SOV is Misleading — and How Modern Brands Finally Measure What Matters

Oct 28, 2025

Insights

Dynamic Share of Voice: Why Legacy SOV is Misleading — and How Modern Brands Finally Measure What Matters

Oct 28, 2025